Charlotte Henry of The Addition helps us make sense of Apple’s aggressive moves into live sports, especially the recent 10-year agreement with Major League Soccer. Exactly how it will play out, who will be able to watch how many matches, and whether we might see tiers or channels on Apple TV+ are all part of the conversation. Has Apple been testing the arena of live sports before making bigger leaps, or is it all part of a normal growth and expansion curve? What features are most important to viewers on either side of the pond? Charlotte offers her take on all that and more. Truebill MacVoices is supported by Truebill. Get control of your subscriptions at TrueBill.com/macvoices. Show Notes: Links: Guests: Charlotte Henry is a media junkie, covering how Apple is not just a revolutionary tech firm, but a revolutionary media firm. She is based in London, writes and broadcasts for various outlets, and is the author of Not Buying It, an examination of fake news. You can find her on her podcast, in her The Addition newsletter on sub stack, and on Twitter, Facebook, and Instagram. Support: Become a MacVoices Patron on Patreon http://patreon.com/macvoices Enjoy this episode? Make a one-time donation with PayPal Connect: Web: http://macvoices.com Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices Facebook: http://www.facebook.com/chuck.joiner MacVoices Page on Facebook: http://www.facebook.com/macvoices/ MacVoices Group on Facebook: http://www.facebook.com/groups/macvoice LinkedIn: https://www.linkedin.com/in/chuckjoiner/ Instagram: https://www.instagram.com/chuckjoiner/ Subscribe: Audio in iTunes Video in iTunes Subscribe manually via iTunes or any podcatcher: Audio: http://www.macvoices.com/rss/macvoicesrss Video: http://www.macvoices.com/rss/macvoicesvideorss

<p>The tone for our recent wide-ranging conversation with <strong>Bob “Dr. Mac” LeVitus </strong>was set early as Bob formally announced his retirement. Always outspoken, Bob explained why that means he will be leaving Texas, some of his plans for the coming year, and a couple of the services that will help him do it. We also spent some time looking back at Bob’s career, a few of his predictions, and how things have changed for tech journalists. We also discussed how our technology helped get us through the COVID lockdown. </p>
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<p>MacVoices is supported by <strong>Truebill. </strong>Get control of your subscriptions at <a href="http://truebill.com/macvoices"><strong>TrueBill.com/macvoices</strong></a>.</p>
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<h3>Show Notes:</h3>
<p><strong>Links:</strong></p>
<p><a href="https://www.outdoorsy.com"><strong>Outdoorsy</strong></a></p>
<p><a href="https://turo.com/"><strong>Turo</strong></a></p>
<p><strong><a href="https://www.youtube.com/watch?v=V6DSu3IfRlo">Walter Cronkite in the Home Office of 2001 (1967)<br /><br /></a></strong></p>
<p><strong>Guests:</strong></p>
<p><strong>Bob LeVitus</strong>, often referred to as "Dr. Mac," has been considered one of the world's leading authorities on the Macintosh and Mac OS for nearly twenty years. A prolific author, Bob has sold millions of books worldwide in a dozen languages. His recent titles include: <strong><a href="http://www.amazon.com/gp/offer-listing/1118176790/ref=as_li_tf_tl?ie=UTF8&tag=3x87-20&linkCode=am2&camp=1789&creative=9325&creativeASIN=1118176790">iPad 2 For Dummies</a>, <a href="http://www.amazon.com/gp/offer-listing/0470929790/ref=as_li_tf_tl?ie=UTF8&tag=3x87-20&linkCode=am2&camp=1789&creative=9325&creativeASIN=0470929790">Incredible iPad Apps For Dummies</a></strong>,<strong> <a href="http://www.amazon.com/gp/offer-listing/1118036719/ref=as_li_tf_tl?ie=UTF8&tag=3x87-20&linkCode=am2&camp=1789&creative=9325&creativeASIN=1118036719">iPhone 4S For Dummies</a></strong>, and<strong> <a href="http://www.amazon.com/gp/offer-listing/111802205X/ref=as_li_tf_tl?ie=UTF8&tag=3x87-20&linkCode=am2&camp=1789&creative=9325&creativeASIN=111802205X">Mac OS X Lion For Dummies</a></strong>. He's been a tech columnist for the Houston Chronicle since 1996 and writes regularly for <strong><a title="The Mac Observer" href="http://www.macobserver.com" target="_blank" rel="noopener">The Mac Observer</a></strong> web site. His hobbies include playing guitar with the infamous Macworld All-Star Band, engineering audio recordings (mostly of classic rock songs), and budget video-making. Bob also has a <a title="Dr. Mac Consulting" href="http://www.boblevitus.com" target="_blank" rel="noopener"><strong>Macintosh computing consultancy</strong></a> that offers expert technical help, training, and pre-purchase advice to Mac users via phone, e-mail, and/or Internet-enabled remote control software. You can find him on<strong> <a title="Bob LeVitus on Twitter" href="https://twitter.com/#!/LeVitus" target="_blank" rel="noopener">Twitter</a></strong>.</p>
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